The global pandemic has changed the virtual landscape. Finance and accounting professionals have spent most of the year grappling to overcome financial challenges. The banking industry had to switch to digital models to facilitate online transactions. Similarly, many financial institutes had to develop emergency loan programs to help businesses suffering from financial constraints. Therefore, now we are witnessing a massive shift in how banks build their customer growth and retention strategies.
In addition to heavily investing in tech-savvy solutions, they are leveraging advanced risk assessment models to improve their clientele. In other words, financial institutions will look forward to work with clients who have substantial capital available to close doors for default risk. Moreover, they are capitalizing on predictive analytics and decentralized finance to strengthen the financial infrastructure.
These emerging trends in finance can open doors to plenty of new opportunities for the finance sector. However, if you aren’t familiar with them, have a look below. Here are the top five emerging trends in the finance sector.
Automated Accounting Solutions
Unsurprisingly, technology holds the power to make finance professionals more efficient than ever. It means accountants no longer have to maintain records to ledger files manually. Instead, with tech-savvy accounting solutions, everything can happen by tapping fingers on the screen. The software has key formulae built-in, helping you create reports in a few clicks. In addition, you can connect the software with a business account, and it will generate double entries automatically.
Unfortunately, working with on these automated accounting solutions isn’t everyone’s cup of tea. You should have a keen understanding of accounting tasks to manage automated solutions correctly. For that, you can explore educational opportunities. After all, online learning programs have made education easy. Thus, lookup for an online masters of accounting program to keep pace with emerging accounting trends. It will help you stay on top of all automated accounting tasks.
Institutional Trading Floors
Today, trading is no longer confined to corporate trading floors and stock markets. Now, people can buy and sell shares through corporate networks, enterprise-operated data centers, and mobile applications. The innovators are using zero-trust networks on trading floors to enable location-independent floor access. In addition, it will combat cyber threats and hacking attacks, providing a secure trading platform to the traders.
Moreover, many trading floors offer free support from Robo-advisors. These are AI-powered financial advisors, helping traders with buying and selling shares. Investors can add investment budget, risk appetite, portfolio preference, etc., on the application, and Robo-advisor will give suggestions accordingly.
As cybersecurity is becoming a leading concern for the finance sector, predictive analytics is coming to the rescue. Soon, it will play a huge in preventing fraud and strengthening cybersecurity measures. It utilizes machine learning, algorithms, and big data to evaluate the likelihood of future events based on customer behavior. For instance, a customer who always pays on time has started delaying payments can be an indicator of default risk.
Similarly, it can detect odd activities in the systems instantly, alerting management about a potential cyberattack. These proactive measures will significantly reduce risk exposure, decreasing the likelihood of losses.
Lately, the trend of decentralized finance has gained a lot of traction in the financial markets. Many finance experts even believe it will revolutionize this industry. Well, the primary purpose of decentralized finance is to offer out-of-the-box solutions and improve financial structure. It is eliminating the need for intermediaries and financial institutions. It replaces these services with blockchain technology to promote peer-to-peer lending.
Since blockchain operates outside the traditional financial network, it improves security and transparency. In addition, it relies on smart tokens and contracts to act as a middleman for transferring funds to one other. As a result, the seamless network ensures financial services are available to every individual without hefty transaction costs.
Artificial Intelligence & Machine Learning
Digital marketing services have already benefitted from artificial intelligence (AI) and machine learning (ML). Now, it is time that the finance sector followed suit. The AI and ML systems can enable companies to monitor customer behavior, detect anomalies and opportunities. After all, FinTech companies will rely on data scalability soon. Here are three ways how AI and ML will influence the finance industry.
- Process Control & Optimization (PCO): It can help financial institutes reduce manual work such as collecting cash, billing customers, etc. The PCO system will generate detailed reports, analyze big data, and perform routine tasks.
- Credit Scoring: Surprisingly, credit scoring powered by AI is the future of credit risk management. The software will analyze historical data trends based on debts and the financial behavior of applications. In turn, banks can decide whether granting a loan to an individual will be risky or not. Many experts believe that credit scoring can reduce non-performing loans.
- Customer Service: Banks and financial institutions have to upscale their customer in the coming years. After all, people don’t like to wait these days. The AI-enabled chatbots can address customer’s concerns within seconds. They can also collect data from different sources, providing rich insights.
With emerging tech innovations, the finance industry will continue to evolve in the coming years. From new accounting software to decentralized finances – everyone should brace themselves for these trends. Perhaps, you can adopt a tech-friendly infrastructure to leverage these trends quickly. Likewise, keep learning about new financial models to integrate them into your business. Staying up to date with these trends will give you an edge in the market, setting up your company for success.